D O Y A L T Y

Loading

Nullam dignissim, ante scelerisque the is euismod fermentum odio sem semper the is erat, a feugiat leo urna eget eros. Duis Aenean a imperdiet risus.

The Smartest Customer Profile Engine in Loyalty

With Doyalty's CDP get a unified customer view.Merges POS, ecom, app data and all your data points easily.


9 Premade Customer segmentation based on industry standards, get Churn risk, Customer lifetime value and engagement potential.

Key Capabilities

Unified Customer Profiles

Beyond basic identity merging:

  • Track complete loyalty journey: from first point earned to VIP status
  • Loyalty-specific fields:
    • Point expiration countdowns
    • Reward redemption preferences
    • Emotional engagement score (via sentiment analysis)

Use Case: "Identify customers 7 days before points expire with automated save offers"

AI-Powered Loyalty Insights

Predict what matters for retention:

  • Churn Radar: Flags at-risk members based on:
    • Reward dormancy
    • Tier stagnation
    • Support ticket sentiment
  • Reward Optimizer: Recommends ideal incentive values per customer

Client Result: "Home & Co. reduced churn by 33% using predictive save campaigns"

Compliance Automation

Built for loyalty's unique needs:

  • Auto-purges expired point data per regional regulations
  • Consent management for reward communications
  • Audit trails for all loyalty actions

Key Feature: "Program-specific data retention policies (e.g., auto-delete unused point records after 24 months)"

How It Works

1

Connect

  • Pre-built connectors for:
    • POS systems (Square, Toast)
    • E-commerce platforms (Shopify, WooCommerce)
    • Customer service tools (Zendesk, Freshdesk)
  • Loyalty-ready data mapping:
    • Auto-classifies transaction types (qualifying vs. non-qualifying purchases)
2

Analyze

  • Specialized dashboards:
    • Loyalty health (redemption rates, point liability)
    • Tier migration trends
    • Reward ROI by type
  • Exportable reports:
    • IRS-compliant gift card liability statements
3

Activate

  • Loyalty-specific activation points:
    • Trigger birthday rewards from profile data
    • Sync VIP status to POS systems
    • Feed predictive scores to email/SMS campaigns

Example: "When customer reaches 80% of Silver tier, auto-send upgrade challenge"

Technical Superiority

  • Real-time processing: <500ms latency for point updates
  • Scalability: Tested at Million+ loyalty members
  • APIs: Easy to integrate Restfull APIs for custom loyalty workflows
img
img

Doyalty is
just a click away.